The asset
A rent roll used to be a private ledger. Today it is a product — and the businesses that sell the product are worth billions. CoStar Group did not invent rent data. It standardized it, verified it, and turned it into a subscription. The category it created now needs its name.
Commercial rent data is infrastructure. Lenders price CMBS off it. REITs mark portfolios to it. Brokers justify valuations with it. Every participant rents the truth — at prices that renew, annually, in the high five to six figures per seat.
CoStar's data business posted nearly $2.7 billion in 2024 revenue and carries a valuation in the tens of billions — built entirely out of other people's buildings' numbers. Moody's paid about $278 million for REIS in 2018, the oldest rent database in the country. Category-defining data businesses don't just survive downturns; vacancies and dispersion make them more necessary.
Exact-match .com names are the scarcest digital real estate in a category. Voice.com sold for $30 million in 2019. Cars.com was valued at $872 million in the 2017 Gannett deal. The buyers who understand CRE data already know what a name like this is worth to them.
The market it names
Commercial rent intelligence isn't a niche — it's the shared language of a multi-trillion-dollar asset class. The numbers below are why the next rent-data franchise will find this name useful on day one.
Who buys rent data — and why
Six kinds of buyers would pay for this name. Every one of them already pays for the data it describes.
Platforms
Data incumbents
CoStar, Crexi, and the next category challenger need the category name. An exact-match .com is the cheapest defensive and offensive move a data franchise can make.
Owners
REITs & institutions
Public and private owners benchmark billions in portfolio rent rolls against verified market data. A house-branded rent intelligence arm starts with a credible address.
Brokerages
Broker networks
CBRE, JLL, Cushman & Wakefield all run research arms. Brokerage research brands live or die on authority — and authority starts with the name on the masthead.
Capital
Lenders & CMBS shops
Debt underwriting, surveillance, and loan-loss marking all depend on verifiable rent comps. A standalone rent-benchmark brand is a product every credit shop would price.
Advisory
Tenant-rep & consultants
Corporate tenants negotiate leases with asymmetric information. The firm that walks in with the dataset — and the domain that says so — wins the mandate.
Technology
AI underwriting startups
The next generation extracts lease terms from offering memoranda with models and ships benchmarks in an afternoon. It needs distribution, and distribution starts with trust in the URL.
The data moat
Why rent data compounds — and why the name that describes it appreciates with it.
Renewal economics. Rent intelligence is bought on annual subscription and renewed at rates in the high 80s percent. Customers don't churn from infrastructure they mark their books with.
The dataset gets richer as it's dug. Every new lease record makes the historical series more valuable — forecasting requires history. Marginal cost falls while marginal value rises.
Volatility is demand. Record vacancy, 80% Class B value write-downs, and a 100% trophy-to-average rent spread are not headwinds for data. They are the raw material it sells.
Names are compounding too. Premium exact-match .com domains have traded up for three decades. The longer the category exists, the fewer category names remain.
Insights
Long-form analysis on the business of commercial rent data — written for the buyers of this name.
The data businessThe Rent Roll Is the New Balance Sheet
How CRE data became an asset class — CoStar's data moat and the licensing economics that built it.
Read the article →
The marketTrophy or Tombstone
What rent dispersion says about the flight to quality — NYC and SF office numbers, and the 100% spread.
Read the article →
The data warsWho Owns the Truth in Commercial Real Estate?
CoStar vs. Crexi vs. Moody's/REIS — the legal fight over rent data, and why the exact-match .com matters.
Read the article →Questions
What exactly am I buying?
The registered .com domain name CommercialRentData.com. The sale transfers the domain itself; no website, business, or data assets are included.
What is the price?
$18,888 USD, Buy Now. The sale is completed through Afternic's secure purchase process.
How does the transfer work?
After you complete the purchase on Afternic, the domain is transferred to the registrar account you designate. Afternic handles payment collection and the transfer, so both sides are protected throughout.
Why is this name worth it?
It is the exact-match .com for commercial rent intelligence — the term every REIT, lender, brokerage, and data platform already uses. Category-exact domains like Voice.com ($30M, 2019) and Cars.com ($872M valuation, 2017) set the benchmark for what a definitive name costs once a category matures.
Can I make an offer instead of paying the full price?
The listing is offered at the Buy Now price of $18,888. For any questions about the sale, email info@primedomaincapital.com — inquiries are answered promptly and discreetly.
Who is selling?
A private domain holder. Correspondence is handled at info@primedomaincapital.com. The seller stays anonymous, per its standard policy.
Buy Now
CommercialRentData.com
One payment, one transfer, one of the strongest category names in commercial real estate data. Secure it tonight through Afternic.